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Our PVPs

Our Purpose

Our Values

Our Principles

Our PVPs

Taken together, Our Purpose, Values and Principles are the foundation for P&G’s unique culture. Throughout our history of over 175 years, our business has grown and changed while these element shave endured, and will continue to be passed down to generations of P&G people to come.

Our Purpose

unifies us in a common cause and growth strategy of improving more consumers’ lives in small but meaningful ways each day. It inspires P&G people to make a positive contribution every day.

Our Values

reflect the behaviors that shape the tone of how we work with each other and with our partners.

Our Principles

articulate P&G’s unique approach to conducting work every day.